6 Expert Tips to Get You Good Online Reviews that Lead to Higher Sales

6 Expert Tips to Get You Good Online Reviews that Lead to Higher Sales

Growing up was all about getting those golden stars in a class test and beating others. Not so surprisingly, it’s still about those star ratings as you steer your business to progress. What’s interesting is that you can’t neglect these ratings and reviews even if you wish to.

Approximately 90% of the customers read online reviews before they take a step toward a business. What’s more important is that 84% of the folks trust these reviews like recommendations from their friends. As a result, the impact on your sales is significant.

The Spiegel Research Center further reveals that reviews can boost conversion rates by 270%. These rates can shoot to 380% if you display reviews for higher-priced products. Only as many as five reviews can increase the odds of your customer purchasing from you by almost four times.

Now that the impact of reviews on your sales is out of the way, the real elephant in the room is how you can get those reviews? Here’s are some expert tips to answer this vital question for you:

  1. Refrain from getting fake reviews

No matter how enticing the idea of fake reviews may be, don’t fall for it. It is straight off unethical, and it won’t get you anything in the long haul even if it may appear like it is working in the start.

Moreover, fake reviews breach rules of the review sites. So there is no point asking staff members or any family members or friends to post reviews. In short, don’t ask anyone who is not a genuine customer to leave a review on your product or service.

Also, don’t attempt to pay any third parties for posting positive reviews for your business. It is both a waste of time and money as review sites tend to filter out any testimonials that look suspicious.

  1. Ask for reviews

Getting reviews takes work. If you let your review page sit in solace, no positive remarks will come your way except for the angry ones. Generally, buyers don’t leave reviews now and then unless they are asked.

In contrast, angry customers are more likely to leave reviews than happy customers. What’s more, such angry customers tell between 9-15 people about their poor experience. Some may even go on to tell 20 others, hurting your business. Therefore, you can’t afford to sit idly.

After a customer purchases from you, request them to take out the time to give their feedback. If you are in the B2B zone, then your account managers or customer experience team can encourage customers to review your product after a catch-up call.

  1. Make it easy for customers to review you

Equally important to asking for reviews is making it easy for the customers to leave a review. The easier it is to review you, the better. In other words, your business site and social media accounts should not only be encouraging others to review you but also showing how to by linking to it.

So, for instance, if you run an online store, consider including the request to review at the end of a shipping notification email. You can also send out a separate review request email after a week or so of purchase.

If you have a physical store, you can add a reminder card to the package that asks for reviews. You can leave a comment such as ‘Please review us on Facebook’ or you can give the Google Places review box URL on the card. For those with a business app, an in-app pop-up is a good idea such as what the Mention app does.

  1. Automate your reputation management

Automating reputation management is the key to handling your online reviews and testimonials adequately. A Reputation Management Tool can help you top your game in this regard.

Tracking and responding reviews is critical for your business. This means keeping an eye open for both positive and negative reviews and responding to them as appropriate. Your response to the feedback shows customers that you value them.

Moreover, getting back to negative reviews and helping solve a customer’s concern can help cancel the effect of a negative review. Not to forget, more than half of your customers, particularly 53%, expect you to respond to negative reviews within a week.

Unfortunately, 63% of the individuals say that a company has never responded to their review. Therefore, an excellent tip is to win customers’ hearts by being more responsive.

  1. Offer customer’s an incentive to review

An incentive to review can work wonders in getting you good online reviews by providing customers with the motivation they need to review your product. Lincoln Murphy, the customer service expert, told Business.com that incentives fall among the oldest and most effective ways of getting more reviews.

However, Murphy cautioned, “Just make sure you’re working within the rules of the online review site, as many don’t allow you to incentivize positive reviews.”So you can offer a discount, a coupon, or membership. Or, you can also arrange a giveaway monthly for a customer who leaves a review.

  1. Other quick tips

Some other expert tips to get you more reviews are embedding a ‘review us’ button on your site, regularly providing customers reasons to review your product (you can do that by introducing new offers) and display new reviews to your site every month.

It is also favorable to share the reviews that you get on social media. Additionally, display the logo of the review site in your e-store and website to encourage more people to leave reviews.

Wrap up

Online reviews can be tough to get. However, good quality services and products can easily get reviews as you push your customers toward the review sites. Don’t forget to solve problems of the people who leave negative review genuinely.This can help stitch back your impression tremendously, preventing sales from dipping. All in all, adopt a proactive approach and don’t forget to manage your online reputation.

How Often should I Update my Blog - The SEO Answer

How Often should I Update my Blog – The SEO Answer

Brands and bloggers with a site only ever have one dream – an explosion in their traffic. Everyone wants recognition and traffic as that is the first step to developing loyal customers.

After all, if you don’t attract an audience, there wouldn’t be any leads. And, no leads equate with no conversions that, in turn, chips in poor sales. Blogging can, however, turn your dream into reality.

It can bring in traffic to your site, provide fodder for social media content, boost your organic search engine ranking, and deliver several SEO benefits. Hard to believe? Shouldn’t be considering HubSpot reveals that 53% of the marketers appreciate blogging as their top content marketing priority.

Although the merits of blogging are countless, the real question is how can you tap into these benefits? Or, more specifically, how often should you blog?

How does blogging help you improve your SEO?

There are multiple ways how blogging boosts your search engine ranking. You need to keep in mind these chief factors though:

  • More chances of indexing

With every new post you publish, you get a chance to be indexed in the search engine for that specific keyword around which the content is made.

  • Increased dwell time

When you’re preparing content for a new blog post, you can always link older, relevant blog posts to it. This is what is known as internal linking and it keeps users for longer on your site, increasing their dwell time. A good example here is Blogging Wizard that internally links a lot of their posts.

  • Reduced bounce rate

When site visitors get more interesting content to read, they end up spending more time on your website instead of bouncing back from it. This lessens your bounce time, which is another factor that affects your ranking.

How often should you blog?

Search engine optimization (SEO) is all about prioritizing content that provides value to the readers. Put it in another way, blog posts that solve readers’ problem attract them to your site. As a result, the browser realizes your content’s worth and boosts your positioning in the search engine.

So, your focus should be on pleasing readers to please the search engine and reap SEO benefits. That’s what Buffer, a social media scheduling app, did as well. From 2011 to 2017, Buffer grew their audience from 0 to 1.5 million by blogging.

In their case study, they lay out how they did that with the chief emphasis on keyword research, talking about trending topics, content auditing, and headline testing. You can always employ the DIY approach to replicate substantial growth on your business blog. Or, you can let an SEO Company handle it for you.

To dissect Buffer’s case study though, note that the software company mentioned capitalizing trending topics. This eludes the need for regular blogging. The idea is to develop your reader’s anticipation.

If a visitor hops on to your site, he should instantly get an idea of how frequently there is no content in the blog section. This allows him to check back on your site, turning him into a loyal visitor.

However, if a person meets an infrequent timeline of blogging, say two blog posts in one month for two months and then none in the next month but three in the other month. In such an instance, a reader doesn’t know when to expect new content. Therefore, chances of him returning to your site go down.

When you fail to attract and retain an audience, the search engine does not give you the sweet fruit of ranking high in the Search Engine Results Pages (SERPs). Therefore, the first part of answer to how often to blog is blogging regularly, as HubSpot writes, “Blog early, blog often.”

Exactly how many blog posts should you publish?

Generally, if you look this question up, you’ll get different answers. It is best to stick to updating your blog regularly. With a new blog post, you have the opportunity to rank in the search engine, share new content on social media, and drive in more people to your site.

In other words, you have the chance to improve your SEO positioning. Hence, it makes sense to blog regularly so that you can drive in better traffic and enhance your ranking. Research agrees as it concludes that businesses that publish more than 16 blog posts in a month earned nearly 3.5 times more traffic as compared to companies that blogged 0-4 times in a month.

This makes sense as four posts translate into four times the indexing and inbound linking opportunity. However, with 16+ blog posts, you’ll be multiplying your odds of indexing and internal linking, which drives SEO in your favor.

A word of caution here: ensure that all of the blog posts that you publish showcase excellent quality. In the pursuit of publishing 16 blog posts per month, don’t compromise on the quality of your content.

Factors that determine the answer to this question

So, is 16 the magic number for blogging? Of course, it is a valuable figure to keep in mind. But you also need to pay attention to the industry you belong to as that plays a detrimental role in answering your question of, ‘how often should I update my blog?’

For example, if you are a Tech brand, then you need to update your blog at least thrice weekly because they is a lot of trending news in this industry.

However, if you are in the manufacturing industry, then you don’t need to jump onto daily blogging because they are not many industry-specific news or trending topics to cover. So, you can update your blog fortnightly or twice in a month. Make sure that you are consistent though, as that is what attracts and retains visitors.

In addition to the news and updates, keep an eye on what your competitors are doing as well. It is particularly important to track your competitors’ if they have a richer following than you do. Note how often they blog. If they are posting new content regularly, then you need to increase the number of blog posts you publish as well.

Bottom line

All in all, blogging is pretty beneficial for boosting your SEO positioning. Therefore, you need to blog consistently at a set regular pace. Look at what your competitors are doing and how often industry-specific news unfolds in your field to determine the exact number of blog posts that you need to publish.

Embedded Single Board Computer

8 Frequently Asked Questions About Single Board Computers

The world of the electronic hobbyist was transformed on the day the first single board computer made its appearance. Most of the SBCs don’t require additional storage or the thick jungle of power cables to function. They don’t even need fans to keep them cool.

It is simple that SBCs are good news. But to the first-time buyer, they can be confusing. Are you one too? Would you like to be able to tell an SBC apart from an MCU but can’t?

We understand. Hence this list of most frequently posed queries regarding SBCs is at your disposal:

Q1. Are SBCs and MCUs the same?

  1. Not always. The easiest way to recognize an MCU (Microcontroller Unit) is to determine what its function is. Most of them are constructed from an embedded system that houses an entire computer on a single chip. You will find one in your television’s remote control. It doesn’t consume much power or require an operating system. The remote will keep sitting dormant for a long time. MCUs today can be found everywhere – even in the latest IOT edge devices!

Q2. What is a bramble? Is a Cluster of SBCs better than a single one?

  1. A bramble is a cluster of Raspberry Pis. Why should you consider buying or building one? While the stacked Raspberry Pis or other SBCs won’t perform at lightning speed, they are useful to coders. They help them in problems of latency and network reliability in their work. A small cluster is ideal to test potentially faulty code before it can be deployed.

Q3. Which SBC is considered the most powerful single board computer worldwide?

  1. With its Intel-powered x86 Quad Core, UDOO X86 is considered one of the most powerful 64-bit Linux/Android/Windows computer in the market. It has an Arduino 101-compatible module and is highly affordable to both the average consumer and developers. The UDOO X86 is also a good media player.

Q4. Which low-Cost SBC that plays 4K Video would you recommend?

  1. The Odroid C2 has a 64-bit, quad-core Amlogic S905. The SBC has a 1.5 Ghz quad-core CPU and Mali-450 GPU. It allows 2 Gbytes of storage in its DDR3 SDRAM and is fitted with Gigabit Ethernet that transfers data much more speedily. Besides this, it comes with HDMI 2.0 4K/60Hz display and an Infrared Receiver (IR) for those who also want a remote control. It stays cool due to its large heatsink and transfers your data at an increased speed due to the eMMC 5.0. It also retains your SD card images. Go here for details about its software support.

Q5. What should I look for in an SBC?

A. Start with its processor. Intel and ARM are the main central processing unit (CPU) architectures that are available to you. Decide between the two, depending on how much processing power you will need while the SBC maintains its temperature.

The next thing to check is the SBC’s memory. While most of them have 32GB memory, how much you’d need will be determined by the applications you run. If you don’t need as much memory room, look for options that have lower power needs to save some money.

The SBC I/O devices should support your network’s needs. You may choose an SBC with a traditional serial port or one with the latest USB 3.0. Alternatively, there are options that also have Ethernet and SATA.

Keeping the SBC power options aside, your choice must offer a good tradeoff against its cooling needs.

Q6. Which is the best SBC for an operating system?

  1. The Flint OS is supported by Google’s Chromium OS, so all your apps and services are housed in the cloud. There is also the option to download many other apps from the Google Play Store. Several accounts that come to us via our own user experience indicate that Flint boots faster as compared to other OS. That is why it is great for creating a netbook.

Q7. Which SBC is best for gaming?

A. The ODROID-XU4 is best for gaming because its cooling system has both a heatsink and a fan. When your activities put too much load on the CPU, the fan begins to operate. This is in direct contrast with the other SBCs where the fan runs constantly and must be purchased separately. Many of them don’t have a power supply routed properly to the fan, or are too complicated to set up. See above for other specs of the ODROID family of SBCs.

Q8. I want to start blogging about Embedded Single Board Computer. What do I need to know?

  1. Here are some blogging guidelines for the first-timers:
  • Tell it like a story and don’t exceed 300-500 words at first. Once you have a handle on it, write longer blogs.
  • The body of your blog is well-suited for links. Use good ones like those leading to the ARM CC documents, stories, and landing pages.
  • Your headline should be the star of your blog. Make it compelling; try writing 25of them before you find the right one!
  • Adopt a conversational tone but remain authoritative to show you know your SBCs. Authenticity is crucial, so avoid blatant marketing.
  • Pick a potential question and write your blog around it. Your readers have limited time, so give them an answer and don’t waste it!
  • Promote your post on social media channels after it is up.

Do you have other SBC queries for us? Then drop them down in the comment section, and we will get right on it!

 

Get a Proper Educational and Informational Tool in Your Hand

People from all over the world have their own sources of being entertained. Watching TV and movies are one of the most successful sources of entertainment because of the TV network; people can see what is going on outside their locality and what kind of latest trends of lifestyle and modernization are out there. Many TV news channels and lifestyle channels have been always helping us out to staying updated with the time. We can connect ourselves to the world without leaving the house. In such, from the news channels and lifestyle channels, even now we are gaining knowledge day by day and learning something new each moment. The human psychology is just all about observing and learning, we think what we observe and we do what we think.

Take a Step Forward to enhance your Lifestyle from Vidmate

In such, Vidmate also has its hands in this field of providing the sources of knowledge to the people, as many channels and shortcuts of amazing websites are accessible on the Vidmate which are capable to add some latest knowledge to our intellect. We can learn more about whether it is regarding the technology or lifestyle. Channels like TED and Funny Or Die give the chance of enhancing our lifestyle. TED is an inspirational and tech channel which teaches about how you should react in every situation and handle it for keeping our self-respect plus it gives the latest info regarding technology where Funny Or Die is a comedy channel and provide a sense of good humor to our intellect so that we can never fall in depression and high BP problems.

Gain Knowledge from Worldwide Channels on Vidmate

Other channels like YouTube and Dailymotion are the two topmost random video sources which are eminent in their own services. Many things are kind same in these two video sources as we can get the videos regarding any topic whether it would be educational, informative, gaming, entertainment, religion, comedy, Bollywood and Hollywood and any of the topic that can come to your intellect. YouTube is the well known and very familiar to all of you and almost nothing is available on which a video is not available on YouTube, meant to say YouTube has the videos on the solutions of all the problems that we can face. And if still by chance, one fails in finding his answers then he can try searching on Dailymotion as both of them are prominent video providers.

Download all the Videos you want to get using Vidmate

Learning things and gaining knowledge has no limits so it is better to learn more and Vidmate helps you in it. You are able to download the videos that you desire to watch them again and again for learning something like a mathematical solution, cooking recipe and “how to” videos. Downloading them once into your device will be beneficial for you because you will save your internet data and will able to watch the videos without buffering. In such, using Vidmate for performing download tasks is the best solution.

What You Need To Know For the Post on Social Media

What You Need To Know For the Post on Social Media

Images are the most attractive things on social media that ideally mention as a cover photo, profile pictures, and Facebook ads. These posts may attract several followers and achieve the best comment on the post. These posts play a very important role which makes popular of your brand if you are using it as blogs or pages for the publicity of your product or your talent. We must sure to make our post in latest design and show some creativity in our post. Social media is the best way to increase business when we share our brand on facebook and we need to know recommendation of our readers & social media viewers as well.

facebook image size plays an significant role in social media because this is the way what actually you want to explain in your best brand.

Facebook Post Sizes:

Facebook is a biggest social media network that works to connect people to people through the post what you share. Your post may display on your timeline or your friend’s timeline, it all depends on you how to share your post.

Profile Photo Size: 180×180:

  • Profile photo must be uploaded in 170×170 sizes on facebook, 128×128 on smartphones.
  • When you uploaded profile pictures than it located in 16 pixels from left and 176 pixels from the top of your cover photo on the computer.

Facebook Cover Photo Size: 820 X 312:

Your facebook cover photo only appears on facebook timeline and the size of the cover photo is bigger than the profile picture. Cover photo can be related to your own photo, brand logo and it can be related good choice as you want to add. The cover photo always remains on the top of your timeline and it displays in large panoramic image space.

  • Cover photo size must be 820 x 312 pixels on the desktop and 640 x 360 pixels on smartphones.

Timeline Images: 1200 X 630

Timeline image means these images always display on your facebook page when you and someone comes on your front facebook page. Most of the followers like your post and do comment on it.

Facebook Shared A Link: 1200 X 628 Pixels:

Facebook shared link displays an image which you post on facebook timeline. In these links you may get more option to work such as you can choose to create any shared link with text as you want to mention. You can add an image in rectangular shape and add some text from top to bottom. Now facebook will prepare these photos for publication under the minimum dimension as per facebook criteria.

  • You may share your post in size of 1200 x 628 pixels in the rectangular shape.

Facebook Event Image: 1920 X 1080:

Facebook event image post presents event preview that is a good opportunity for you because that can help build your post.

  • Event post size is recommended in 1920 x 1080 so that it can effect on future attendees.

Summary:

Facebook is responsible social network because it saves your post with attractive mode so that your business grows up. Therefore facebook always dimension your post in very clear pictures to achieve more followers and reactions as well.

Facebook posts are powerful marketing tools that play online to enhance interest in your business brand. These posts make easy your content what you want to share.